Making sense
of big ideas.

Designer, creative problem-solver and the person behind Crystal Creative.
I’m Diana, the designer behind Crystal Creative, an independent Sydney studio working with organisations across Australia.
With 15+ years of experience, I create cohesive brands and transform complex content into clear, engaging reports and publications. I love the mix of big-picture thinking, creative problem-solving and carefully considered details.
My days start with coffee, while my weekends are kept full by two soccer loving boys and my family's love of all things Disney.
Built on curiosity, collaboration + beautifully organised information.
I love getting beneath the surface of an organisation to understand what it does, who it needs to reach and what it needs to communicate. From there, I turn ideas and information into design that feels clear, considered and distinctly yours.
When I’m deep in a project, you’ll usually find me refining a layout, shifting something by a few millimetres, searching for exactly the right image or convincing a complicated table that it can, in fact, look good.

A small studio with a personal approach
Working with Crystal Creative means having an experienced designer personally invested in your project. I’ll bring thoughtful ideas, honest guidance and a careful eye to the work, while keeping the experience clear and straightforward.
Have a project in mind? Let’s make it clear, engaging and beautifully considered.
Direct from start to finish
You’ll work with me throughout the entire project, with no layers or handovers.
Clear communication
I’ll keep you informed, explain my thinking and make sure you always know where everything stands.
A collaborative partnership
I’ll listen closely, value your knowledge and guide the creative decisions along the way.
Care in every detail
From the overall direction to the smallest alignment, everything is thoughtfully considered.
Clients I've worked with
